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You have to create online home listing appeal when you want to sell your home in today’s world. According to MyTitleGuy.com, about 94% of home buyers start their search online. It’s rare when a buyer hasn’t searched online first. This is even a little higher with first-time homebuyers.
COVID-19 sent homebuyers even more online with virtual 3D tours and virtual staging, too. You have to gain online home listing appeal if you want to sell your home fast and for a fair price. Let’s look at some of the ways you can create online home listing appeal.
Top 7 Tips to Create Online Home Listing Appeal
1. Create Incredible Curb Appeal
While curb appeal might not seem like it’s something you need to do to create online home listing appeal, it’s vitally important. You need great curb appeal to create a better online home listing. It will show up in the pictures and videos of your listing.
You can hire a professional landscaper to spruce up your property before the listing pictures. It’s also something you can do yourself if you are a bit handy or enjoy gardening. Of course, keeping the yard mowed and cleaned up is helpful, too.
2. Consider Staging
Virtual staging is one option, which is budget-friendly and can give you better online home listing appeal. You can use traditional staging for the listing pictures, too. Either way, staging your property can help make your listing more appealing.
Hiring a professional staging company or virtual staging company can certainly help. If your home is empty, it can be very easy to use virtual staging. However, there are some incredible benefits to traditional staging, too.
3. Get Excellent Online Marketing
Of course, one of the ways to create better online home listing appeal is with excellent online marketing. You can have the best-looking home listing, but if nobody can find it, you won’t get the offers you need and want.
Make sure you hire a great real estate agent that offers excellent online marketing. If you have an agent with a great track record for online marketing, you will be in way better shape.
4. Get Professional Listing Pictures
While smartphones have come a long way, you still want to have your listing pictures taken by a professional for better online home listing appeal. A professional will know how to take the pictures from the proper angles and give you the competitive edge you need.
Plus, when you choose a professional, you get post-production help. They can adjust the coloring and the lighting to make sure you gain more online home listing appeal from your pictures.
5. Add Video to Your Listing
Another excellent way to gain more online home listing appeal is with video. Using a virtual tour or any type of video in your listing will make it more appealing than other listings. Some buyers might not be able to take a tour in person. With a video tour, you can show off your home to those relocating to the area.
6. Get the Price Right
Online home listing appeal comes from everything above, along with the right price. When you set a listing price too high, it might not get much traffic. However, if you go too low, some buyers might wonder what is wrong with the property.
The right listing price will give you plenty of online home listing appeal. It will make your home listing easier to find and there won’t be any questions about the price. This can also lead to a multiple offer situation.
7. Clean Your Home
Before you have your listing pictures taken, have your home professional cleaned or do a deep cleaning yourself. One of the fastest ways to kill your online home listing appeal is having listing pictures that show a dirty or cluttered house. Get rid of the things that don’t belong and clean your home before your listing pictures are taken.
You can gain better online home listing appeal with these tips and the right local real estate agent. When you hire the best person for the job, they will make sure you get an excellent online home listing, ready to attract the best buyer for your home.
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